Midterm

Client: Athletic Brewing Company

DISCLAIMER *Please note these are all fictitious assignments for educational purposes.

I am in no way associated with Athletic Brewing Company

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BREWS FOR A SOBER SUMMER

Summer is upon us and there’s nothing we look forward to more than spontaneous beach days, camping trips with our best friends and times spent lounging poolside. While we still plan on turning up at our favorite functions, we plan on doing so mindfully! This summer is the perfect time to hop on the sober curious movement and we’ve made it easy for you by rounding up some of our favorite non-alcoholic beers that are best enjoyed on any trip, no matter where your journey takes you.

Wit’s Peak for A Wit’s Time

Ideal and best shared around a campfire, our Wit’s Peak Witbier is sure to turn any great time into an amazing one. Wit’s Peak exudes flavors of orange and coriander while layered with light bitterness and smooth silkiness. We recommend grilling a few burgers and dogs to pair with our Witbier or even enjoy chocolatey smores with it! Have one all to yourself or share one with your best pals, there’s no limit when you’re sober-curious.

Athletic Lite for Easy-Going Days

Low calories and beer in one sentence? We’re sold! Introducing our Athletic Lite at only 25 calories and 5 carbs, this beer was crafted for those who prefer fewer caloric intake while still enjoying the simple pleasures of life. With classic flavors and a lighter body, we recommend sipping on our Athletic Lite on beach days when the energy is high and the tides are low.

Upside Dawn for Sunsets

Start off the night strong with our Upside Dawn golden-style classic craft beer. Another light-bodied beer that presents earthy and spicy notes alongside citrusy aromas, the Upside Dawn is best enjoyed poolside during night swims on summer nights, when the air is still and warm. A big bag of shrimp chimps for snacking is a must for this beer!

Run Wild with Run Wild

Headed to a summer party or July birthday bash? Run Wild with our Run Wild IPA. The bitterness from this IPA is extremely approachable and is brewed with a blend of five Northwest hops. Designed for a hoppy time, our IPA also presents notes of citrus and strong pine. Grab some finger foods such as chips & salsa at the party to fully enjoy your beverage.

Now that you’re ready for summer, which non-alcoholic brew are you bringing to your plans?

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